Branding

You’ve got a fabulous brand ad featuring very famous people in very fancy houses wearing very expensive clothes and driving very shiny cars. It’s a very nice ad. It promises your customers a very nice experience. How do you make sure your employees are able to make that promise a reality (because if you don’t your customers are going to buzz off to your very nice competitors)?

Internal branding is the process of creating a brandforce of employees who are knowledgeable, passionate and skilled at translating your brand promise into your brand experience. We do this through:

  • Internal brand launches
  • Employer branding initiatives
  • Internal CI development
  • EVP development